Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
Table of Contents
Preface
PART I: PRINCIPLES
1. What is culture?
2. Language matters
3. Nonverbal aspects of cross-cultural communication
4. Prejudice and stereotypes
5. Cultural values in business and society
PART II: PRACTICE
6. Communicating across cultural difference
7. Managing and working in multicultural teams
8. Interracial interactions
9. Expatriate performance
10. Cross-cultural meetings and negotiations
11. Cross-cultural interviews and selection
12. Cross-cultural adjustment
13. Developing cross-cultural skills
Appendix: Power of social networks
Books for further study
Index.