The Undercover Economist

“Every Tim Harford book is cause for celebration. He makes the ‘dismal science’ seem like an awful lot of fun.”
Malcolm Gladwell, author of “The Tipping Point”
An Observer Book of the Year, 2013 A Sunday Times Bestseller Tim Harford’s first book, the global bestseller The Undercover Economist, was a sensation – and has gone on to sell well over a million copies worldwide. In it, Harford looked at the world through the eyes of a microeconomist, from the changing cost of a cappuccino to how supermarkets choose to display the products on their shelves. Now, in a world utterly transformed by the global downturn, Harford is back. In The Undercover Economist Strikes Back, he turns to the wider picture – to macroeconomics – to help us unpick and understand the complexities of major economies – putting YOU in the driving seat. With a word of advice now and then, the Undercover Economist encourages you to run the show. Along the way you’ll discover what happens to inflation when you burn a million pound notes, why even prison camps have recessions and why Coke didn’t change the price of a bottle for seventy years. This is a brilliant, witty and insightful book about today’s economic thinking that will open your eyes as never before.